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WHAT'S
GOING ON

Upcoming RoofCamps

No events at the moment

Speaker Info

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Reggie Brock

Reggie Brock is a leadership strategist and the Co-Founder of Propel, a cultural operating system designed to help organizations strengthen leadership, align teams, and improve performance by understanding how people think and feel at work. With over two decades of experience across the insurance and roofing industries, Reggie has worked closely with executives, leadership teams, and growing companies to build environments where talent can thrive and results can compound.
 

Through Propel, Reggie helps leaders detect early signals of cultural drift before they become performance problems. His work focuses on the six conditions that drive healthy organizations—clarity, communication, chemistry, collision, collaboration, and contribution—helping leaders build cultures where people feel valued, aligned, and motivated to contribute at their highest level.
 

Known for his practical insights and powerful storytelling, Reggie challenges leaders to look beyond traditional dashboards and KPIs and focus on the deeper drivers of performance inside their organizations. His message is simple: when leaders cultivate the right environment for their people, teams don’t just perform better—they become stronger, more unified, and capable of producing results far greater than any individual effort alone.

Jay Bradley

Jay Bradley is an entrepreneur, speaker, and industry builder known for helping everyday salespeople and contractors create extraordinary businesses. As the founder of RoofNuts and creator of the Setter-Closer Model, Jay has helped roofing companies across the country recruit, train, and scale high-performing sales teams.

Through his programs, events like RoofCamp, and his Rep Factory recruiting system, Jay teaches leaders how to build organizations that generate consistent leads, develop strong salespeople, and create real growth. His philosophy centers on practical frameworks like ABS (Attitude, Belief, Skill) and his signature concept “Trick the Idiot,” which challenges people to overcome self-doubt and take action.

Jay’s mission is simple: help the average person win in business by building the systems, teams, and mindset needed to succeed.

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Elijah Muhm

Elijah Muhm is a speaker and leader in the roofing and construction space who brings real-world experience to the stage. His perspective is shaped by operating in high-pressure environments where decisions affect people, performance, and long-term outcomes, not just numbers on a spreadsheet.
 

He is known for speaking plainly about leadership, accountability, and standards. Elijah emphasizes discipline, ownership, and doing the work the right way, even when it’s uncomfortable. His message resonates because it’s practical, direct, and rooted in lived experience rather than theory.
 

At RoofCamp, Elijah connected with the room by focusing on what leaders can take back to their teams immediately. He doesn’t rely on hype or buzzwords; he challenges people to raise their expectations, lead with consistency, and build cultures that actually hold up when tested.

Become An Ambassador

Join the RoofCamp Ambassador Program and bring the movement to your city! We’re on a mission to host a RoofCamp every weekend, impacting the roofing industry on a national scale. As a RoofCamp Ambassador, you’ll have the opportunity to lead events in your area, position yourself as an industry leader, and help contractors level up their businesses. Ambassadors will be fully trained at our RoofCamp Retreat, where you’ll learn how to organize and run a successful event. The first retreat will be scheduled once we have 10 or more ambassadors on board. Ready to make an impact? Click the link below to learn more and apply!

THE BEST MOMENTS, CAPTURED

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